Next Gen Auckland
Role:
Wayfinding Strategy & Design
Client:
Next Gen Clubs
Next Gen Auckland is a high end Health and Racquet Club integrated with the ASB Tennis Arena on Stanley St, Auckland. With a development cost of $21m it deserved a suitably well-considered suite of directional signage.
Working closely with the club’s development director and lead architects Copeland Associates, a subtle system of information was developed to sit comfortably with the architectural and interior detailing. It provides users with simple and efficient directional and club etiquette information.